How to Set Up an Outreach Campaign

Here’s how to do it:

• Navigate to the 'Outreach' page.
• Click the 'New Campaign' button.

• Give your campaign a name in the 'Campaign Name' field.

• Choose your recipients. You can target creators from a search campaign (using the 'From a search' toggle), from a pre-made list (using the 'From a list' toggle), or just pick creators manually by entering their emails or handles.

When you select creators from a search campaign, you can filter your recipient list even further by applying filters like Followers, Median Views, ER, and Videos Count, or get more specific by filtering by keywords.

For example, you could launch a campaign specifically for female creators speaking Swedish (just set 'Language' to 'Swedish' and ‘Gender’ to ‘Female’).

• Select an AI agent to help automate your negotiations. If you don’t choose the agent on this step, you can still enable it later.

• Then you need to choose the type of collaboration you’re looking for - a one-off integration, ambassadorship, UGC with usage rights transfer, or other. This will allow us to tailor the Smart Template, your custom initial email, to your offering.

Additionally, you can change the language of the initial message, enable or disable follow-ups, and choose which connected email inboxes you’re going to use for this specific campaign.

The final step is to review the campaign details and kick-off the campaign by clicking ‘Create Campaign’. Here you can also preview your outreach messages and how they’ll look like in creators’ inboxes.